GP Reeves × Enquirer Consulting Group

The selection guide, a first look
on your own Dow 730 example

This walks the guide step by step on the application you shared on our October 22 call, built on your answers of October 28. Values in brackets fill from your own library once it is loaded. Nothing here uses customer data.

For Larry Jackson and the GP Reeves team · November 2, 2026 · First look for discussion

Enquirer Consulting GroupConfidential
What you told us, October 22 and October 28

A new rep takes 9 to 12 months to ramp, and almost every quote they write still comes through you.

9 to 12

Months for a new rep to ramp. Two new hires now, with open roles for more.

282 to 326

Quotes a month, from your answer. "Aug- 305, Sept-326, & Oct-282."

30 hrs

A week on quoting. "Quoting 30hr, Sales Team-10 Hrs."

90%

Of new reps' quotes checked. "New Sales 90%", about 60 over three months.

"It's hard for them to figure out what the correct device is. If we have such a large offering, there's so many. That's why I check every quote they do is because they will put things that don't go together in there."

You, October 22

And after the quote, the same details get keyed again. You clean the quote up in Excel, then your part-time assistant enters it into the CRM from your email. "CRM-My Assistant handles 0hrs, ( her time 18hrs)."

You, October 22 and October 28

All figures are your own, from our call on October 22 and your answers to our nine questions on October 28.

GP Reeves · Selection guide, first look
The goal, in your words

The guide does the double-check you do today, and shows its reasoning so a new rep learns from every pick.

"The first thing we need is something that helps guide the person in the selection of the right product."October 22
"It's basically like a version of me double-checking their product... taking my knowledge base and the other seasoned team members knowledge base and putting into something that somebody walking off the street could help figure out what the product is."October 22
"It may not know everything. Controls. That's very specialized, but it should be able to give me 90% of the standard product."October 22

What success looks like by July 31

"The ability to review an application by sales with good data."

Your answer to question 8, October 28

Why every pick carries a reason

A guide that only gives answers speeds up quoting. A guide that says why it picked each part teaches. As you put it, "if you have something that tells you what to do, you will start to learn why it's picking those items over time."

GP Reeves · Selection guide, first look
Walk-through, step 1 of 5

The rep starts with the application, and the guide already knows the material.

1 Application in2 Questions3 Pump to tip4 Part number5 Your review
Selection guide · New applicationStoryboard
Material type
RTV
Material
Dow 730Found in your library. Specific gravity 1.04.
Dispense
Bead, 2 mm by 8 inches long
Volume per bead
About 0.04 cc
Time per bead
10 seconds
Time between cycles
[from the customer]

The inputs are yours

Material, bead, volume and time are the ones you gave us on October 22. The rep fills the same fields you do today.

A material it has never seen

The guide stops and asks for the properties. In your words, "material new, please enter relevant material properties." Once entered, the material sits in the library for the next rep.

GP Reeves · Selection guide, first look
Walk-through, step 2 of 5

The guide asks only the questions you would ask, and each answer changes the build.

1 Application in2 Questions3 Pump to tip4 Part number5 Your review
Selection guide · Questions for this applicationStoryboard
Do you want volume feedback?
YesIncluded in the build.
Does the material need to be heated?
[yes or no]A yes switches the build to the heated version.
5 gallon or 55 gallon?
5 gallonSets the pump family.
Do you need inlet and outlet pressures?
[inlet, outlet or both]Sets the pressure option code.
Any special controls or options?
[rep picks from the list]Specialized controls are flagged for your review.
"Do you want volume feedback? Yes. Okay, that's included. Do I want heated? Okay, then we make this a heated version. Do you want 5 gallon or 55 gallon? Well, in this case, I wanted a 5 gallon pump."You, October 22

Questions, or a filled-in sheet

You said "it doesn't have to be like an interaction. It can be just all of it populated right there." Both views come from the same rules, so the choice is yours.

GP Reeves · Selection guide, first look
Walk-through, step 3 of 5

The guide builds the system the way you do, from the pump to the tip, and gives a reason at every step.

1 Application in2 Questions3 Pump to tip4 Part number5 Your review
"I go through the process from the pump to the tip. I always start in the back and go to the front."You, October 22

Where the reasons come from

From your notes and your seasoned team, written once. The "not for 55 gallon" and "for UV cure only" notes you showed us are exactly what a new rep never sees today.

GP Reeves · Selection guide, first look
Walk-through, step 4 of 5

The rep ends with a base part number, the option codes and a description, in the format your price builder uses.

1 Application in2 Questions3 Pump to tip4 Part number5 Your review
Selection guide · ResultStoryboard
Base part number
[base part number]
Option codes
[volume feedback] [heated] [pressure]
Description
[from your price builder]
Why this build
One line per pick, from step 3
Status
Standard product
"It basically will build out a part number. Here's all the part numbers. And then it would spit out a price and a part number."You, October 22
"So it's an RMM 3M 10M with whatever option codes."You, October 22

Built on the price builders you are finishing

Each option code maps to a line in your price builder. As those are completed in the CRM, the guide reads them as they stand.

GP Reeves · Selection guide, first look
Walk-through, step 5 of 5

Your review becomes a check of a filled-in application, and only the hard cases come to you in full.

1 Application in2 Questions3 Pump to tip4 Part number5 Your review

The standard product, the 90%

  • Arrives with the application filled in and a reason on every pick.
  • You read the reasoning rather than rebuild the system.
  • Parts that don't go together are caught before the quote reaches you.

Still comes to you, flagged

  • Specialized controls.
  • The true one-offs and custom builds.
  • A new material with no properties on file.
  • Anything the guide is unsure of, with the reason it stopped.

The rep learns from the reasons each time. Over time that is how the 9 to 12 months starts to come down, without someone working beside them "every time, every day."

GP Reeves · Selection guide, first look
Next after the guide

Practice runs turn your dummy leads into training that runs without you in the room.

A real past email, gaps and allThe rep asks the questionsThe rep builds it in the guideChecked against what was sold
"I send them dummy leads from fake customers... here's an email with whatever information. And then I want them to ask the right questions."You, October 22
"Dummy calls would be perfect. Great training aid."You, October 22

What the rep gets back

  • The questions they missed, from the customer's email.
  • Where their build differs from the system that was actually quoted and sold.
  • Why it differs, in your reasoning.

You see the results without sitting in on each one.

GP Reeves · Selection guide, first look
Where the guide learns from

The guide learns from files you already keep, as they are today, and the ITAR work stays out.

SourceWhere it lives today, in your words
Application sheetsWord
Price builders"Not Completed but in the CRM"
Material list and SDS sheetsThe CRM
Past quotesThe CRM, "but not email chains"
Email chains"In the respective Sales, engineering, or controls emails"
ERP recordsCounterPart, with an export

No reformatting first

Send each source as it is today. Putting it in order is part of the build.

What stays out

The ITAR work and the locked products stay offline and unlinked. The library holds only what you choose to put in it, and the AI's access stops at the library and the systems you approve.

Open with you

You wrote that the guide and the material info could be shared with the team, and that this still needs your confirmation.

Sources and locations from your answers to questions 3, 5 and 6, October 28.

GP Reeves · Selection guide, first look
Version one, and how it is handed over

Version one is the selection guide on the standard product, built with your team and owned by your team.

PieceWhat it doesWhen
Knowledge libraryYour sources in order, ITAR work kept outVersion one
Selection guideStandard product, pump to tip, a reason on every pickVersion one
Practice runsPast emails as training, checked against what was soldNext
Quote flowThe part number carried into the ERP and the CRM without re-keyingAfter
Dormant accountsParked while training comes firstLater
Specialized controls, one-offsStay with you and your engineersOut

Working sessions

The connections and the library are set up first, then the first ten or so workflows are built with your team in working sessions. Your service tech, who already started down this road, belongs in them.

The handover

By the end, two people at GP Reeves know how to build the next workflow without us. July 31 is the outside date, with a first working version in front of your new hires well before then.

Similar work for a machinery distributor. We have built a morning priority list for every BOY Machines rep, drawn from the CRM and open quotes.

GP Reeves · Selection guide, first look
Decisions for today

Five things to settle, then a short call with the owner on the scope.

#To settleOur suggestion
1Does version one cover the standard product only?Yes. Controls and one-offs stay with you.
2Which 5 to 10 jobs you quoted yourself go in first?First email, application sheet and final quote for each.
3Build on your service tech's prototype, or start fresh?Your call after he shows it.
4Who signs off a CRM connection?Matt Tucker sees it before anything connects.
5Who joins the scope call and the working sessions?The owner on the scope call, your engineering manager if useful.

Next step

A short call this week to walk the scope and the number, with the owner on it, booked before we finish today.

From you before then

  • The 5 to 10 jobs, sent as they are.
  • Your confirmation on sharing the guide and material info with the team.

From us after today

  • A written recap of version one.
  • The guide's rules drafted from your first jobs.
GP Reeves · Selection guide, first look